We are looking for an experienced and innovative CRM Marketing Manager to join our team.
Show your amazing skills by taking up an epic challenge! Work with the American entertainment industry and test your skills with Hollywood! We have a few casting networks that connect aspirational actors, models and performers with casting directors and filmmakers in the United States. The CRM Marketing Manager will be responsible for developing, executing and managing customer relationship management (CRM) strategies to drive customer acquisition and retention. The successful candidate will provide leadership and guidance to the team and work to create, develop, and execute CRM initiatives that drive customer engagement, loyalty, and growth.
Responsibilities:
Develop customer segmentation and targeting strategies to maximize marketing ROI.
Design and execute CRM campaigns such as email and SMS.
Monitor and analyze campaign performance and report results.
Work with IT and analytics teams to optimize customer data and segmentation.
Collaborate with internal stakeholders to ensure successful implementation of campaigns.
Manage customer databases and ensure accuracy of data.
Stay up to date on industry trends and best practices.
Optimize customer experience across all channels and touch-points.
Requirements:
Successful track record in leadership.
Solid experience in digital marketing.
Experience working with email marketing will be considered as an advantage.
Previous work with other monetization channels and activities such as SMS, retargeting, pricing tests, funnel optimization etc. will be considered an advantage.
Good English skills. American English skills will be considered as an advantage.
Previous work experience with American or Canadian market will be considered an advantage.
Previous knowledge of American or Canadian culture and/or entertainment industry (film, television, modeling etc.) will be considered an advantage.
Proactive attitude towards work, sense of responsibility, and hunger for better results.