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Business Analyst

Analytics / Netherlands, Amsterdam

We are looking for a Business Analyst to join our Trevolution team within Dyninno Group travel division. 

Trevolution is a global leader in air ticketing and travel services, serving retail and corporate clients in 50+ markets. With over 20 years of expertise and an entrepreneurial spirit at our core, we combine modern tech with a customer-first approach to simplify travel. As the 4th-largest US airline ticket consolidator, we partner with 70+ airlines, offering a full booking experience with expert support – focused on value and convenience. Our products, including online sales, call bookings, and semi-OTAs, are continually expanding to meet market trends. 

As a Business Analyst for Ancillary Products, you will be responsible for analyzing customer behavior, identifying revenue opportunities, and developing creative strategies to optimize ancillary product sales conversion rates. You will play a key role in enhancing our offerings and pricing strategies while working closely with product, marketing, and data teams to drive revenue growth. 

Responsibilities:

Data Analysis & Insights: 

  • Analyze customer purchase behavior and conversion trends for ancillary products. 
  • Monitor key performance metrics (conversion rates, revenue per booking, attach rates, etc.) and provide insights. 
  • Conduct A/B tests to measure the effectiveness of different pricing, bundling, and promotional strategies. 

Strategy Development: 

  • Develop innovative and data-driven strategies to improve conversion rates and increase revenue from ancillary sales. 
  • Identify opportunities for bundling, upselling, and cross-selling ancillary products. 
  • Collaborate with product and UX teams to optimize user experience and drive customer engagement. 

Competitive & Market Research: 

  • Benchmark our ancillary pricing, offerings, and strategies against competitors in the online travel space. 
  • Stay updated with industry trends, customer preferences, and emerging technologies. 

Collaboration & Execution: 

  • Work closely with product, business development, and engineering teams to implement data-backed strategies. 
  • Provide actionable recommendations based on customer feedback and data analysis. 
  • Support business case development for new ancillary product offerings and partnerships. 

Reporting & Performance Monitoring: 

  • Create dashboards and reports to track ancillary revenue performance. 
  • Present findings and strategic recommendations to leadership and key stakeholders. 

Requirements:

  • Education: Bachelor’s degree in Business, Data Analytics, Economics, or a related field. 
  • Experience: 2-5 years of experience in business analysis, revenue optimization, or pricing analysis in the travel, e-commerce, or hospitality industry. 
  • Experience in ancillary product management, dynamic pricing, or conversion rate optimization is a plus. 
  • Strong analytical skills with experience using SQL, Excel, Google Analytics, or similar tools. 
  • Experience with A/B testing tools and business intelligence platforms (Tableau, Power BI, etc.). 
  • Start-up mindset: proactive, adaptable, and comfortable working in a fast-paced environment. 
  • Creative problem solver with a customer-first approach. 
  • Strong communication skills with the ability to translate data insights into business recommendations. 
  • Passion for the travel industry and a customer-centric mindset. 
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