Budget carrier IndiGo’s first aircraft with the business class configuration has been unveiled. The plane will fly on the Delhi-Mumbai route starting November 14. The new aircraft sports the words “IndiGo means Business” on its body. The company has named its business class program “IndiGoStretch.”  This is the first time that IndiGo will have non-economy seats in its planes. In a statement, CEO Pieter Elbers said, “India’s economy is soaring and with the evolving aspirations of the Indian society, it is time for us to redefine accordingly.” Even as IndiGo is moving away from its no-frills approach, the business class offering is meant to be faithful to the IndiGo brand, Elbers previously told Skift’s Peden Doma Bhutia. “We now have a whole generation coming up that has never flown business class. Similarly, years ago there was a whole generation in India, that’d never taken a plane, who then became our first-time fliers,” Elbers had said. This becomes clearer through IndiGo’s pricing for the product. The cost for a business class ticket on IndiGo on November 16 is INR 18,018 ($214.15). On the other hand, Air India’s business class ticket for Delhi-Mumbai flight on the same day is priced at INR 26,967 ($320.50).

Read what Alex Weinstein, founder of Dyninno Group and Trevolution Group, has said here